I started this blog to document my new entrepreneurial journey. I’ve had a company before, went through entrepreneur programs, and even got it funded. But we entered the brutal telecommunications market, where pennies are counted by the hundredth of a cent. It didn’t survive. I was pushing a product everyone else had, with no technological edge. It was just a side hustle.
This time feels different because I learned from that experience. The first step is validating your idea. Look at what your competition is doing, analyze the market deeply. If you don’t like the results—or even if you do—keep digging. Understand exactly what you’re going to do in the market and know your customers inside out. Without that understanding, it’s game over.
I didn’t do that with my first startup; I just thought I could do it too. There was nothing patentable about it. It was a learning experience, for sure.
For this new idea, I’ve done extensive research. There’s nothing like it out there, and there’s a clear need for it. The crazy part is, this isn’t even what I started with. The original idea was much smaller—a tool just for myself. But it grew rapidly within weeks, though it might take others months.
I researched predecessor products like Home Runbook to test my theory and technical ability. From that research, a need emerged, and I thought, why won’t it work in other industries? The answer: it will.
Great ideas start simple and get refined over time through pivots and adjustments. This has been far from easy—full of headaches and sleepless nights. If you think being an entrepreneur means setting your own hours, you’re wrong. It takes a toll. I’m even getting a new therapist to stay mentally healthy.
Entrepreneurship isn’t for everyone, but it’s in my blood—everyone in my family has run small businesses, either on the side or full-time. The engineering aspect is also innate for me.
I named this blog How Does It Work? because that’s the fundamental question I’ve always had—and what my design aims to answer. The system will show you how it works so you’ll never have to ask that question again.
This journey will be interesting, fun, heartbreaking—it could be long or short; who knows? But I’m betting on myself all the way. So here we go.